Why That Small Crack Isn’t So Small After All
If your parking lot looks a little rough around the edges, you’re not alone—but ignoring the signs now can cost you way more down the road. In New Jersey, where weather swings and high vehicle traffic are the norm, a few cracks today can turn into costly potholes, drainage problems, or even lawsuits tomorrow. And the truth is, when customers, tenants, or clients roll in, your lot is the first impression you make. Letting it fall apart? Not the look you want.
Most business owners or property managers put off maintenance thinking it’s just cosmetic. But here’s the thing: asphalt isn’t invincible. When cracks open up, water seeps in. Freezing temps cause it to expand. Add pressure from daily traffic and the surface begins to crumble. According to the National Asphalt Pavement Association, regular maintenance like sealcoating can extend your pavement’s life by more than 100%. That’s not just smart—it’s essential.
The Hidden Price Tag of Neglect
Delaying basic maintenance doesn’t just hit your wallet later—it also chips away at your reputation and safety compliance. Here’s what’s really at stake:
- Repaving costs: Replacing a parking lot can run $3 to $7 per square foot. Compare that to the few hundred bucks for regular sealcoating.
- Trip hazards: Uneven surfaces are liability risks. If someone falls, you’re looking at potential lawsuits and insurance spikes.
- Drainage issues: Small cracks disrupt water flow, leading to standing water and sub-base erosion.
- Curb appeal: Customers subconsciously judge your business before they walk in. A faded, cracked lot screams “neglect.”
Fortunately, many of these issues can be prevented with proactive steps like sealcoating, line striping, and timely repairs—all services offered right here in New Jersey by Oscar’s Asphalt and Sealcoating. Their crew knows the climate, the codes, and how to get your pavement back in shape without breaking the bank.
From Asphalt Maintenance and Parking Lot Repair, to Line Striping and Pothole Repair, they’ve got everything you need to keep your lot looking sharp—and safe.

